Since the pandemic, people are looking for ways to really beef up their holidays when they have time off from work. If you are one of those people who have in the past enjoyed spending their time on the beach sun-soaking, perhaps you’ll be one of those now who are spending time on their feet getting as many memories made and activities completed as possible.
Some people go down the scuba-diving route, but some people such as Jerome Clavel, go down the hiking route. Activity holidays are more on the agenda now than they ever have been, with new research showing that predominantly a younger audience is driving this trend. Instead of going on your typical vacation holidays where you lay on the beach and enjoy a resort, here are some of the reasons why people are so drawn to active holidays today.
- With our time spent working from home, it can actually feel pretty relaxing to do something rather than just sit down. Sure, you can still pick a day on the beach in your time, but maybe you’ll spend time on the beach playing volleyball or learning how to surf? More people find it relaxing to hire a bike and cycle to the mountains or hike up the sides of the hills rather than just lay down all the time. The world is a big place and there are memories to be made. Making those memories can really make a difference to your vacation.
- It’s all in the experience. There is a big rise in the experience economy right now and that is well documented. It’s having a big impact on people and how they like to spend their time on holiday. More people than ever want to be immersive and spontaneous in their entertainment choices and that says something very unique about them. They can then talk about this with friends and followers and have an active holiday that offers something bigger in spades. It’s less about where you are, and more about who you are doing things with your time.
- There is no compromise. We get one shot in life to do everything that we could want to do, and when you take on an active holiday rather than a relaxing one, you are choosing to do what you want to do rather than compromise on the status quo. For example, it’s expected that people take a package holiday to a luxury resort, spend the time spending money and lounging in the sun and then go home again. But you don’t have to compromise with what you want. If you want to hike the Galapagos, then go and do it. If you want to glide over the Gold Coast in Australia, you can go and do that too. You don’t have to compromise on anything that you want to do because it’s all there for you to do whenever you want. Millennials are taking advantage of this and so they should.